Thursday, March 30, 2006

Preparing Your Home For Sale-A Guide to Listing Your Home

When You drive up to your house, maybe on the way home from work, or the gym, do you always approach from the same direction? Well, stop it. My point is, and bear with me because I do have one, how does your home present itself from all directions to a potential buyer? By driving up from the other direction, you may see your trash cans or some other visually displeasing feature that might be easily fixed, and improve the chances of your homes first impression being a good one for everybody. It's a variation of an old Realtor trick. When approaching a home, we try to take the most scenic route. Is it dishonest? Not at all. It is our job to show the home in the best possible light.

Do you ever walk up to your front door? I rarely do. I drive up, park my car and walk round to the back door, where I am greeted by my dog, and enter the house through the kitchen door. Just my habit. However, the point is that you need to view the front of your home very critically as this is what potential home buyers will see first. Is it neat and tidy? Is it swept? Is the front door clean and shiny or could it use a lick of paint? How about some colorful plants; maybe in pots? You get the idea. The point is, as they say, you only get ONE chance to make a first impression, so make it count.

Recently, I have been showing and selling a lot of homes in the Gilbert, Arizona area that are vacant, normally owned by "investors" deserting us for calmer seas. The problem is that some of them look a bit worn out. You can see the vague outline on the wall where pictures used to hang. Or the rubbing mark left on the wall where the sofa used to be. Often, you leave the home feeling a little "grubby". One of the best investments you can make when "fluffing up" your home is paint and carpet. For around $20 per room, you can paint and transform a room from drab to dynamite in about half a day. Add new carpet, with temporary plastic trails to protect it, and a buyer feels like they are getting something special and new. We all like that feeling. The point here is that as the market has returned to normal, especially here in Phoenix, buyers have a lot more choices, so your home needs to stand out. In some Arizona communities there are upwards of 500 homes available within a price range that are all competing for buyers. In some of those communities they are still building comparably priced new homes that are also in competition. The market is really quite healthy at the moment, although prices are softening a little. Homes are back to selling in around 60 days, as opposed to the 30 day average of last year. Interest rates remain historically low. Many buyers, who last year thought their chances of home ownership had slipped out of their reach, are back; ready and able to buy as the market temporarily slows and gives them a second bite of the apple.

Remember, it is very competitive out there. Make your home stand out, price it well, and it will sell.

Now go sweep that porch.

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